Social Media: Importance of having accurate, consistent, online listing on social sites and 3rd party directories
Critical information, like your accurate business name, phone number, website and physical address not only is important for all your owned media (your website, Facebook page, LinkedIn or Twitter account) but also can help benefit your business when in a third party online directory.
No matter the type or size, it is necessary to claim all your listings to stand out and increase your search ranking, and engage and entice your potential customers to click and use you. Online directories usually already have high SEO value so if your business information is listed accurately, they can point directly to your website.
It is better to be on top of the directory listing and populate the content yourself rather than relying on what the directories can ascertain on their own. Many times this info is inaccurate or incomplete. For example your address, phone number and business name must match.
As a business owner, it can seem daunting to devote the time to updating and maintaining all this information across a multitude of sites and hundreds of directories. Submitting changes and claiming listings can be time-consuming and never ending. It’s best to use the right tools and have the right partners working with you.
If the time is right to make your business rise to the top and utilize the tools to better improve directory management for your company, email the Techdesigno team to learn more.